The Best Cell Phone Plans

Finding the best cell phone plans involves more than just looking at the speeds, coverage, and reliability. It also involves personal details like where you live, how many lines you want, how much you’re willing to spend. That’s why we took the time to analyze the plans, speak with experts and crunch the data in order to help guide you to the best carrier for your needs.

The 4 Best Cell Phone Plans

  • Verizon -

    Best Nationwide Coverage

  • T-Mobile -

    Best Unlimited Plan

  • AT&T -

    Best TV and Wireless Bundles

  • Sprint -

    Cheapest Plans


Best Nationwide Coverage
Verizon
Verizon
The nation’s best coverage paired with competitive prices and the new LTE Advanced network
Pros
Reliable and widespread network
Impressive data speeds
Cons
Expensive

Why we chose it

Reliable and widespread network

RootMetrics gives out regional awards to carriers that are top performers in categories like network speed and reliability, call quality, and data performance. Verizon swept the table in 2018, earning 117 of 125 possible awards. The next closest was AT&T with 42 (providers could tie, which is why the numbers don't exactly add up). The difference between those numbers shows Verizon truly has the best track record for offering its customers a reliable network and satisfying performance across the U.S.

Impressive data speeds

Perhaps most impressive are Verizon’s data speeds. Verizon is on the forefront of new technology; it’s one of the first providers to have adopted new 5G technology, which promises speeds in the 200 Mbps to 300 Mbps range. While this figure has yet to be corroborated by long-term experience in the real world, it’s safe to say it will mark a considerable step up from the 4G LTE network’s peak download speeds of 50 Mbps. Verizon claims that this technology works by combining multiple wireless connections together to create what amounts to a bigger, stronger channel piping data straight to your phone.

Points to consider

Expensive

Verizon’s plans are consistently more expensive than those of its competitors. For example, the T-Mobile One unlimited plan starts at $70 for one line, with data speed throttled at 50 GB. Verizon’s basic unlimited plan, by comparison, starts at $75, with data speed slowed at unpredictable times based on congestion. The next tier guarantees fast speeds until you hit 22 GB, with a price hike up to $85; the most advanced plan, with throttling at 75 GB, costs $95 for a single line.

On top of that, Verizon doesn’t include taxes and fees in its advertised price as T-Mobile does. Verizon’s higher price could be worth its dependability in your area, but be aware that there may be more than a little sticker shock when it comes time to pay your bill.


Best Unlimited Plan
T-Mobile
T-Mobile
The “Uncarrier” outperforms all other carriers in metro areas and now offers unlimited data plans across the board
Pros
Unmatched unlimited plan
Additional perks
Cons
Weaker network

Why we chose it

Unmatched unlimited plan

After prodding Verizon to end overage fees with a nifty bit of skywriting in 2015, the “Uncarrier” T-Mobile played its trump card by switching all subscribers over to a single unlimited plan known as T-Mobile One. As of September 2018, all new subscribers receive unlimited talk, text, and 4G LTE data. And though “unlimited” is never truly unlimited, T-Mobile doesn’t start throttling speeds until you’ve hit 50 GB of data usage. It’s a generous limit at a great value — especially because video and music streaming won’t count toward that data cap. T-Mobile One costs $70 for one line, and each additional line is about $10 cheaper. T-Mobile prices include taxes and fees, while Verizon’s comparable 75 GB plan costs $95 before taxes and fees.

And if an unlimited data plan sounds like overkill to you, T-Mobile also has you covered. It offers the cheapest talk/text plan for those who don’t need data — just $20 per month per line.

Additional perks

T-Mobile offers its customers extra perks and features to increase its value. Its international plan is unmatched, with text and data in more than 210 countries. Its plans also come with free in-flight texting, one hour of in-flight data use, and a free two-screen subscription to Netflix when you sign up for two lines or more.

Outside of plan-based perks, the T-Mobile Tuesday app also offers weekly prizes like free movie rentals, discounted movie tickets, money toward Dunkin’ Donuts or Baskin-Robbins, and opportunities to win sweepstakes.

Points to consider

Weaker network

While the company has made impressive strides to increase network coverage, it still isn’t on par with AT&T and Verizon, particularly in remote areas. Be sure to check the network near your address and places you frequent before going all-in with T-Mobile.


Best TV and Wireless Bundles
AT&T
AT&T
It’s no Verizon, but AT&T’s merger with DIRECTV offers a unique way for TV-lovers to save
Pros
TV and wireless bundles
Reliable network
Cons
Low data cap

Why we chose it

TV and wireless bundles

The one place where AT&T holds a competitive advantage is in its bundles. In mid-2015, AT&T merged with satellite TV provider DIRECTV, making bundling discounts available for the first time. In 2018, the DIRECTV live streaming service is paired with its unlimited phone plans, providing more than 30 live TV channels that you can stream on any platform.

You won’t dramatically slash your bill by bundling, but these deals make AT&T worth considering if you’re a heavy data user (in the 22 GB range) and you also need a paid TV service.

Reliable network

AT&T falls behind Verizon for network coverage, but its performance is reliable in more markets than Sprint. If your first priority is call performance across many areas, AT&T is good a bet. In RootMetrics’ report, it came in second with 42 out of 125 possible.

Points to consider

Low data cap

With every carrier, unlimited data isn’t truly unlimited — but AT&T sets the limit unusually low, with every unlimited plan throttling speed after 22 GB of data usage. That’s half of T-Mobile’s data limit. If you spend a lot of time streaming or browsing social media in places without Wi-Fi, there’s a chance you could go over your limit.


Cheapest Plans
Sprint
Sprint
Sprint’s network lags behind the others, but the price is right — especially if you’re a light data user
Pros
Price
Perks
Cons
The weakest network

Why we chose it

Price

If you’re in search of a budget option but don’t want to give up the reliability of Big Four service, Sprint has a range of plans that hit their target. It has the cheapest unlimited data plan, starting at $60 per month. Sprint also tends to run numerous half-off promotions that can provide an extra nudge. Its current promotion offers the third, fourth, and fifth line free if you switch from another provider.

Perks

It’s common for carriers to offer subscriptions to entertainment services as promotions. Sprint goes above and beyond the competition by partnering with four services: You can get free subscriptions to Hulu, TIDAL music, Amazon Prime, and Lookout mobile security. This adds to the value of Sprint’s plans, especially for customers already paying for some of these services.

Points to consider

The weakest network

Sprint has tried to position itself as the budget brand, with reliability that beats T-Mobile and performs within 1% of Verizon and AT&T. That’s a bit misleading, because reliability only measures “accessibility and retainability of voice calls and data sessions” and doesn’t account for network speed or overall coverage. RootMetrics’ scores and map confirm that Sprint’s network is notably less extensive than Verizon’s, and it ranks dead last in terms of overall data speeds.

How to Find the Right Cell Phone Plan for You

Check your local network

You’ll want to start your shopping by checking for the strongest networks in your area. RootMetrics lets you check network coverage in your neighborhood and you can search the site’s map by area code, city, or neighborhood, and zoom in as much as you want — the site analyzes coverage almost to the backyard level. You can apply filters from the drop-down menu to look at specific providers or at specific types of coverage, like voice versus data. We’d recommend comparing two providers with the strongest coverage in areas you frequent, like home, work, or school.

Calibrate on your data needs

The average smartphone subscriber uses about 6.9 GB of data per month, according to a June 2017 report from information and communications technology group Ericsson (up from 3.7 GB in 2016). This number serves as a good guidepost when you choose a plan: It’s roughly the amount of data you’ll need if you check directions and browse the web daily. But if you’re looking to cover multiple family members, or if you spend many hours per day on your phone, you’ll need a higher-tier unlimited plan. (And if you don’t use your phone even for directions or web browsing? You’re a prime candidate for a much cheaper plan through an MVNO.)

Usage Chart for Best Cell Phone Plans

A comparison of estimated data usage for common scenarios.

Number of Lines
Wi-Fi First or Infrequent Data Users
Typical Data Users
Heavy Data Users
1
1-3 GB
4-7 GB
7 GB
2
2-6 GB
8-14 GB
14 GB
3
3-6 GB
12-21 GB
21 GB
4
4-12 GB
16-28 GB
28 GB

Compare costs

Once you know what you’ll need, and from which providers, it’s time to compare the costs and find the best phone deals for you. You’ll want to factor in any taxes and fees, as well as additional features that increase the overall value of your package. If you have several lines to add, look for promotions that take down the price for family plans. And don’t skip out on auto-pay; it saves you $5 with every carrier.

Cell Phone Plan FAQ

Should I get a prepaid cell phone plan?

If you have eyes only for your budget, we’d suggest avoiding the Big Four entirely and instead choosing a cheaper MVNO provider like Cricket or Republic Wireless. MVNOs do not operate their own networks and instead offer access to one or several of the major carriers’ networks at a reduced cost. Choosing the right MVNO requires knowing which network it uses and whether that network works well where you live.

Although prepaid and MVNO plans are cheaper, data is typically limited to around 3 GB; the highest cap we were able to find was 10GB. In other words, these plans are only going to work if you use very little data. You also won’t have access to lightning-fast load times or recently released smartphones. You’ll need to stick with a major carrier for either of these perks.

Do phone carriers do credit checks?

Yes. Credit checks help carriers determine if you’ll need to put money down for financed devices. Most often it’s a soft credit check, and it won’t affect your credit score. If you’d rather opt out, prepaid phone plans don’t require credit checks.

Do cell phone carriers have military discounts?

Yes. All of our top picks offer various discounts on phone service for service members, veterans, and their families. This can mean a discounted plan, a percentage off the bill, or discounted accessories.

The Best Cell Phone Plans: Summed Up

Verizon
T-Mobile
AT&T
Sprint
Best nationwide coverage
Best unlimited plan
Best TV and wireless bundles
Cheapest plans
Basic plan price*
$30 (500 MB)
$20 talk/text only
$30 (3 GB)
$40 (2 GB)
Starting Unlimited price
$75
$70
$70
$60
Number of plans
34
2
14
5
Bring your own device
Number of Root Score Awards
117
31
42
1

*Plan prices may vary according to the number of lines in the plan

Our Other Wireless Reviews

We’ve spent years reviewing all things mobile. If you’re looking for alternative plans, or if you want more information on individual providers, check out our other reviews below.