Create a personalized trip itinerary in seconds using artificial intelligence—now grounded on live availability, opening hours, and transit times, with optional voice and image understanding enabled by frontier multimodal AI such as GPT‑4o.
Welcome to the future of travel planning with Guide, your all‑in‑one planner that turns open‑ended ideas into connected, constraint‑aware itineraries. Mainstream platforms increasingly compress “search‑to‑plan” with generative summaries (see Google’s AI Overviews), and leading OTAs now ship assistants that refine plans into bookings (Booking.com AI Trip Planner; Trip.com TripGenie). Guide embraces this shift: you go from inspiration to a shareable, editable plan in seconds, and you can keep adapting as prices, opening hours, weather, or plans change.
What makes Guide different?
Most tools generate static lists. Guide focuses on reliability and actionability: multimodal assistance (voice, vision) powered by frontier AI (GPT‑4o), grounded on live pricing and availability, and designed with transparent sourcing and safety controls aligned to emerging obligations in the EU AI Act. Our UI discloses when recommendations are AI‑generated, cites sources where available, shows last‑updated timestamps, and separates sponsored content from organic results—best practices reflected in current industry guidance.
Convenience
Get a feasible, day‑by‑day itinerary in seconds, then iterate conversationally by budget, vibe, accessibility, and timing. As planning increasingly begins inside generative surfaces like AI Overviews, Guide keeps your plan connected: it adapts to opening hours, transfer buffers, and seasonality, and can quickly re‑plan when constraints change. We optimize for actionability—one‑tap edits, date flexibility suggestions, and clear refundability—mirroring best practices for connected, constraint‑aware planning highlighted in 2024–2025 research.
Quality
Recommendations are grounded on live constraints (opening times, transit durations, seasonality) and paired with provenance cues. We incorporate structured content and verified reviews where available and follow review governance standards (collection, moderation, publication) aligned to ISO 20488 and the EU’s Omnibus Directive (e.g., disclosure of whether reviews are verified). Internally, we track signals such as CSAT/NPS, review volume/velocity, response rates, and “time‑to‑itinerary,” and we publicly respond to reviews in line with platform best practices (Google guidance; Apple’s review prompt policy; Google Play in‑app reviews).
Co-Pilot
GuideBot supports natural voice conversation and can reason over photos, screenshots, or maps to clarify preferences—capabilities enabled by modern multimodal models like GPT‑4o. The assistant uses tools to check live inventory where available, propose alternatives when availability is tight, and re‑sequence your day as conditions change. We disclose AI use, cite sources, and provide controls to export/delete personal data to meet privacy and safety expectations in consumer AI experiences.
Group Planning
Invite friends and family to collaborate with roles/permissions (owner, editor, viewer), per‑item comments, votes, and activity‑level RSVPs. For quick consensus and continuity, you can share deep links into itineraries and coordinate in chats that support structured events like WhatsApp group events; venue shortlists can also be co‑edited via Google Maps shared lists. Shared items respect permissions (e.g., guests without full accounts get limited‑scope actions), and you can export to ICS for calendar sync—reflecting collaboration best practices seen across consumer and enterprise travel tools.
Booking
Hotel booking is available in‑app via our Expedia integration, with flight search/booking handed off to Expedia.com in supported markets. The broader market is diversified—not exclusive to one provider. For example, member portals like AARP, Walmart+ Travel, and SoFi explicitly operate “powered by Expedia” (AARP Travel Center; Walmart+ Travel; SoFi Travel), while notable alternatives include airline hotel portals powered by Booking.com (e.g., American Airlines Hotels), bank portals operated by cxLoyalty (Chase Travel), and fintech travel stacks powered by Hopper (Capital One Travel). Activities, cars, and rail are typically integrated via separate supplier APIs; Guide prioritizes live availability checks and clear refundability across verticals.
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Frequently Asked Questions
1. What is Guide?
Guide is an AI‑native travel planner that converts your goals into customizable, bookable itineraries. It supports conversational and voice interactions, grounds suggestions on live availability and constraints, and makes collaboration simple—while following transparency and safety practices aligned to the EU AI Act (clear AI disclosures, data governance, and risk‑aware design).
2. How does Guide use AI to come up with recommendations?
Guide combines multimodal AI with tool use to search, reason, and act. It draws on live pricing/availability, opening hours, maps and reviews, and community feedback—mirroring the industry’s move to real‑time, source‑backed assistants (GPT‑4o) and generative planning embedded in mainstream surfaces (AI Overviews in Search). Comparable assistants from major OTAs show where the market is heading (Booking.com AI Trip Planner; Trip.com TripGenie). We surface sources where possible and label sponsored placements distinctly.
3. What can I use Guide for?
Use Guide to ideate destinations, generate and edit day‑by‑day plans, compare dates and budgets, track prices and refundability, book stays (and hand off flights), manage group decisions, and get answers from an AI travelbot. We also highlight key travel protections and entry requirements where relevant—for example, automatic airline refunds for cancellations or significant schedule changes in the U.S. under the DOT final rule, and upcoming electronic authorization needs for visa‑exempt travelers to the Schengen Area via ETIAS.
4. Can Guide help me plan and book my entire trip?
Yes. Guide can recommend and help book hotels inside the app via our Expedia integration, and can search flights with booking completed on Expedia.com in supported markets. Post‑booking customer service for those reservations is handled by Expedia. The hotel‑booking ecosystem is competitive and non‑exclusive (e.g., AARP, Walmart+, and SoFi use Expedia; American Airlines Hotels uses Booking.com; Chase Travel uses cxLoyalty; Capital One Travel uses Hopper), so we focus on reliability, refundability, and clear handoffs.
5. Can Guide assist with travel insurance and other related services?
Guide does not currently sell travel insurance. If you want coverage, typical comprehensive policies cost about 5%–10% of trip price, and “Cancel For Any Reason” (CFAR) add‑ons commonly increase premiums by roughly 40%–50% while expanding flexibility; purchase windows and reimbursement percentages vary by provider (NerdWallet overview; Squaremouth pricing data; market comparisons like Forbes Advisor and plan catalogs from AIG Travel Guard, Allianz, World Nomads, and Trawick can help you compare).
6. Can Guide assist with creating a budget for my trip?
Yes. Guide prepares an estimated budget across categories and helps you explore trade‑offs with live price tracking and flexible date/destination comparisons. Estimates are indicative and can change with availability and seasonality; we recommend enabling price and refundability alerts so you can lock in value when it appears.
7. Is there a collaboration feature in Guide for group travel planning?
Yes. Guide supports shared itineraries with permissions, comments, votes, and activity‑level RSVPs, plus link‑based invites for quick participation. For coordination where your group already chats, you can share items into threads and use native features like WhatsApp events for RSVPs or collaborate on venue shortlists via Google Maps shared lists. Invitees without accounts get limited, permissioned access; organizers can export to ICS and lock critical bookings.
8. Can Guide provide real-time updates on travel information and alerts?
Yes—Guide is rolling out real‑time alerts in phases in 2025. Launch scope focuses on flights (delays, cancellations, gate/terminal changes, equipment swaps, check‑in/boarding reminders) with push/email/SMS and proactive re‑planning. Subsequent phases add transit disruptions and rerouting where agency data is available, plus weather/advisory signals. The competitive bar for timeliness and breadth is set by leaders like TripIt Pro and Flighty for flights, and by Google Maps and the Transit app for ground transport; we prioritize multi‑source reliability and fast alternatives to meet that standard.
9. Is there a fee or subscription required to use Guide?
No—Guide is free to start. Create an account and begin planning; specific features and booking options may vary by region or partner. We follow transparent review and disclosure practices (ISO 20488; EU Omnibus) and use platform‑approved rating prompts (iOS; Android) to keep feedback ethical and useful.
With Guide, move from inspiration to action: converse to create an itinerary, see why each recommendation is shown, collaborate with your group, and book with confidence. Our approach reflects where trip planning is going—multimodal assistants, live availability, and transparent sourcing across the journey (multimodal AI; generative planning in Search). Ready to start? Plan your next trip in minutes.