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Nationwide Insurance Review 2025

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Reviews Report

  • Nationwide carries strong insurer financial strength across major agencies: AM Best A+ (Superior) Financial Strength Rating with a Stable outlook, plus S&P Global Ratings A+ insurer financial strength (Stable), Moody’s A1 insurance financial strength (Stable), and Fitch A+ insurer financial strength (Stable) (Nationwide ratings summary; agency pages: AM Best, S&P, Moody’s, Fitch)
  • The company accounts for about 2.7% of the U.S. property/casualty market by direct premiums written based on the NAIC’s latest 2024 market share data (released 2025), keeping it among the top 10 P/C insurers (NAIC Market Share Reports)
  • Personal auto insurance is available in 47 states and Washington, D.C. (not AK, HI, LA), while homeowners coverage is not offered in eight states (AK, FL, HI, LA, MA, NJ, NM, OK); availability can vary by area (NerdWallet; U.S. News; Bankrate; NerdWallet Home; Forbes Advisor)

Nationwide is one of the largest U.S. property and casualty insurers. While prior market share tallies showed 2.55% of the total market share, the latest NAIC P/C Market Share Report indicates Nationwide now represents about 2.7% of U.S. direct premiums written (2024 results released 2025), with minor differences across data vendors due to group aggregation methods (NAIC; Triple-I). Founded in 1925 and headquartered in Columbus, Ohio, Nationwide offers auto, homeowners, renters, life and financial services products. Availability varies by state and product line. Usage-based and telematics-enabled options (e.g., SmartRide and SmartMiles) reflect broader industry movement toward personalized pricing and prevention services (SmartRide; SmartMiles).

Nationwide Insurance Overview

J.D. Power Customer Satisfaction Score J.D. Power scores are based on surveys for customer satisfaction and product quality. AM Best Financial Strength AM Best rates insurance providers creditworthiness. Ratings are based on the provider’s ability to follow through with a payout when a consumer files a claim. States Available
Pin Auto insuranceVaries by region (J.D. Power 2024)A+ (Superior)47 states + D.C.
Pin Home insuranceAround segment average (J.D. Power 2024)A+ (Superior)42 states + D.C.
Pin Life insuranceNot scored here; consult latest studiesA+ (Superior)50 states + D.C.

Nationwide Auto Insurance

Nationwide offers a full suite of auto coverages — liability, comprehensive and collision, uninsured/underinsured motorist, and medical payments/PIP — plus optional features like accident forgiveness, loan/lease (GAP) coverage, roadside assistance, rental car expense, and a total loss deductible waiver (coverages). Two telematics choices help personalize price: SmartRide (usage-based program that can earn up to 40% for safe driving; discount and factors vary by state) and SmartMiles (pay-per-mile rating with a base rate + per‑mile charge and a typical daily mileage cap around 250 miles) (SmartRide; SmartMiles). Nationwide auto insurance is available in 47 states and Washington, D.C.; it is not offered in Alaska, Hawaii, or Louisiana (NerdWallet 2025; U.S. News 2025).

Strengths: Policy customization is robust, from Vanishing Deductible (reduces your collision/comprehensive deductible by $100 per year of safe driving, up to $500) to usage-based options that reward safe or low-mileage driving (SmartRide; SmartMiles). Online quoting and policy servicing are widely available; discounts and features vary by state.

Restrictions: Nationwide does not underwrite personal auto in Alaska, Hawaii, or Louisiana (availability subject to change and local underwriting conditions). Features and discounts can differ by state and program; check your ZIP code and state disclosures for current eligibility (Nationwide auto).

Discounts: Nationwide lists savings for multi-policy, multi-vehicle, good student, defensive driving (where approved), anti-theft/vehicle safety equipment, Easy Pay/paperless, and SmartRide participation, among others (discounts). SmartRide’s “up to 40%” potential and SmartMiles’ mileage-based pricing are subject to program rules and state availability.

Nationwide Home Insurance

Nationwide sells homeowners insurance in most states but does not offer it in eight: Alaska, Florida, Hawaii, Louisiana, Massachusetts, New Jersey, New Mexico, and Oklahoma (availability may vary by area) (NerdWallet; Bankrate; Forbes Advisor). Policyholders can tailor coverage with endorsements like Better Roof Replacement and Brand New Belongings, and may save by bundling home and auto (home coverages).

Strengths: Comprehensive endorsement options make it easier to fit unique needs. Examples include Brand New Belongings (personal property replacement), Better Roof Replacement, water backup and sump overflow, equipment breakdown, service line coverage, ordinance or law, and identity theft protection — availability varies by state (details).

Restrictions: Homeowners policies are not sold in AK, FL, HI, LA, MA, NJ, NM, or OK; within offered states, underwriting guidelines and catastrophe-related moratoriums may limit new business in certain ZIP codes. Verify current eligibility for your address (NerdWallet; Bankrate; Forbes Advisor).

Discounts: Potential savings include multi-policy, protective device, claims‑free history, eligible roof/impact‑resistant materials, and renovation credits where approved. Program names and eligibility vary by state (discounts for home insurance).

Nationwide Life Insurance

Nationwide offers a broad life portfolio: term life (level premiums for a set period, with conversion privileges to eligible permanent policies), whole life (guaranteed premiums, guaranteed cash value), universal life including indexed UL (flexible premiums and index‑linked crediting strategies with floors/caps), variable universal life (market‑linked subaccounts and higher return potential with investment risk), and linked‑benefit life with long‑term care benefits through CareMatters (cash‑indemnity LTC) (Life Insurance | Nationwide; product pages: Term, Whole, Universal & Indexed UL, VUL, CareMatters). Product features, riders, and availability vary by state and underwriting.

Strengths: Multiple policy types and riders enable tailoring coverage to budget and goals — from low-cost term with conversion options to permanent policies emphasizing guarantees (whole life), flexibility and index crediting (UL/IUL), or market exposure (VUL). Linked‑benefit solutions like CareMatters provide LTC protection with a life insurance backstop. Tools and calculators on Nationwide’s site can help estimate needs.

Restrictions: Underwriting is required and may include a medical exam depending on product and amount; policy, rider, and feature availability differ by state and distribution channel. Guaranteed‑acceptance life insurance is not advertised by Nationwide.

Discounts: Nationwide does not advertise life insurance discounts; pricing depends on product, coverage amount, underwriting class, and selected riders.

Frequently Asked Questions

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